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A few months ago, a two-unit glamping operator about 90 minutes from Dallas was struggling to fill his calendar. At the time, he was at:
So, he knew he was drastically undercharging. But the problem was he had no idea how to raise his rates while still getting consistent bookings. 3 months later? His ADR and occupancy rate have increased by 10%.So what changed? He made 3 simple tweaks:
Even as he welcomed a newborn into his family! And at this point, we’d only been working with this glamping operator for ~3 weeks.As soon as he joined, Katarina (who runs revenue management for us) reviewed his calendar. She flagged that his busy season had room for higher rates. Then she showed him how to build a list of other glamping properties in the area. This revealed to him that:
This data gave him a solid starting point and a target for how high his pricing could go. And from there, we recommended that he… Continuously raise their busiest weekends’ pricing until guests stop booking.Why? Because you can probably increase your prices a whole lot more than you might think (especially when you have the right systems in place, like we started helping him with). So, he raised his rates across the board, put a bigger premium on Fridays and Saturdays, and stopped discounting just to get bookings. And what happened next was:
In fact, he said that he could’ve pushed price even higher! This just goes to show what’s possible when you have direct access to a team of advisors that’ve generated over $50M+ in direct booking revenue helping you.Once you join our Modern Hospitality Accelerator, you’ll get:
You also get seats for the rest of your team, so pricing decisions don’t all sit on your shoulders. So if you’re ready to start filling your rooms, raising your rates, and putting the systems in place to scale in 2026 (and beyond)… Click here to book a call with my team this week (and we’ll show you how a content-first marketing system will increase your net operating income).Talk soon, Ben Wolff Founder, Oasi & Modern Hospitality Accelerator PS… Not sure where your rates should be right now? That’s a good place to start the call. We’ll give you the roadmap we use for all our successful Accelerator clients who want to start charging more and generating more revenue. Click here to see if the Accelerator is the right fit for your property. |
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